Finnish developer and manufacturer of hair products specializing in curly hair. Simulayi started manufacturing their first highly popular product, Sumilayi Leave-in hair conditioner, in 2017.

Simulayi has worked hard to get quality ingredients into the product range that work best for curly hair. They constantly research the ingredients  and update the information according to the latest research results.

The products are focusing on moisturising curly hair and maintaining well-being; that’s why we use the best moisturisers from nature in our products, such as a avocado oil, shea butter, aloe vera juice and a grape seed oil.

The oils used in the products are 100% natural, our other products have plant-based synthetic raw materials combined with organic raw materials. This is so that our products are as effective as possible – certain ingredients are made cleaner, more uniform and safer using synthetic methods.

To guarantee shelf life, the most researched and proven preservatives are used. Sumilayi do not use mineral oils, harsh chemicals, sulfates or silicones in the products.

– Vegan raw materials, not tested on animals.

– Curly Girl method approved products.

– Functional science and naturalness combined to achieve the best result.

– Sumilayi is a Finnish family business. Products are made in Espoo, Kivenlahti.

– The raw materials of our products are 90-100% of natural origin. 2-10% of the product may contain synthetic ingredients that improve the product’s quality and shelf life.